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Understanding LeadTruffle Plan Limits and How Leads Are Counted

Learn how monthly lead limits, overages, and lead definitions work across LeadTruffle's pricing plans.

Bryan Shankman avatar
Written by Bryan Shankman
Updated over 2 weeks ago

Overview

LeadTruffle pricing plans include monthly lead processing limits. This article explains how leads are counted, what happens when you exceed your plan's limits, and which features are tied to each subscription tier.

Plan Tiers & Lead Limits (as of July 2025)

  1. Basic Plan: Up to 50 leads/month

  2. Professional Plan: Up to 200 leads/month

  3. Expert Plan*: Up to 500 leads/month

* Overages allowed at $0.75 per additional lead beyond 500

Features by Plan

Feature

Basic Plan

Professional Plan

Expert Plan

Website Texting Widget

Missed Call Text-Back

AI Voice Answering

What Counts as a Lead?

A lead is defined as a unique interaction via website widget or phone call.

  • One person submitting the widget multiple times = 1 lead

  • Two different people submitting the widget = 2 leads

  • One person calling and later submitting the widget = 1 lead

Leads are counted per unique individual, not per interaction.

Lead Cap & Grace Buffer

Each plan includes a 150% buffer before lead processing stops:

  1. Basic Plan: Up to 75 total leads

  2. Professional Plan: Up to 300 total leads

  3. Expert Plan: Overages billed after 500 leads, no hard stop

Once the cap is hit:

  • The lead's name and phone number will still be logged

  • No SMS replies will be sent to that lead

Spam Detection & Filtering

To maintain lead quality:

  1. IP-based spam filtering (blocks non-US traffic)

  2. Repeat submission detection

  3. Manual block tools - available in your dashboard

  4. Phone-side spam filtering features are in development

Trial Limitations

If you're on a free trial and do not convert to a paid plan, your widget will be automatically removed from your website

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For more on your current usage or to upgrade your plan, visit your LeadTruffle Dashboard. Need help? Email [email protected] or message us via the chat bubble in-app.

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